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UX / UI · Product Design  /  Fintech web app

Pockt Transfer

Pocket Transfer compares exchange rates, fees, and coupons across every major provider in real time — so you always know who actually offers the best deal.

Role  Lead UX Designer Duration  Jun 2026 – Aug 2026 Output  Built the product from the ground up through launch
UX Research Interaction Design Prototyping Fintech
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Pocket Transfer product hero
Project overview
The problem

True cost is hidden
across a dozen tabs

People sending money abroad must manually check multiple provider sites, where hidden fees and marked-up exchange rates make true costs hard to compare. As a result, many overpay without realizing it.

The goal

One transparent
number per provider

Design a web app that shows the true total cost of a transfer across providers in one view, so users can choose with confidence and save money on every transfer.

The product

Pocket Transfer aggregates live quotes and reduces each option to a single "recipient gets" amount — rate markup plus fees minus promotions — for international students, travellers, and people who live abroad.

Pocket Transfer high-fidelity homepage — full page
High-fidelity homepage (desktop) — the shipped compare view, with providers ranked by amount received. Click to enlarge.
Pocket Transfer high-fidelity homepage — mobile
Mobile view — the same compare experience, responsive to phone. Click to enlarge.
Understanding the user
User research · summary

I assumed rate was
everything. It wasn't.

I ran remote interviews and surveys with 12 people who send money internationally at least once a month. Going in, I assumed users cared most about the exchange rate alone. Research showed the real struggle is comparing total cost — rate markup plus fees minus promotions — across many providers, and that users distrust "zero fee" claims. This shifted the design toward one transparent "recipient gets" number per provider.

Pain points
1
Hidden costs
Fees and rate markups are buried across provider sites, so the true cost is unclear. Designs must lead with one all-inclusive "recipient gets" amount.
2
Manual comparison
Checking five or more providers one by one takes over 30 minutes, and quotes expire fast. Designs must aggregate live quotes in a single view.
3
Missed promotions
Coupons and first-transfer deals are scattered and expire unnoticed. Designs should find and apply valid promos to each quote automatically.
4
Low trust
Users doubt "zero fee" marketing and hesitate with unfamiliar providers. Designs need clear cost breakdowns, ratings, and delivery estimates.
Persona · Amara
Portrait of Amara, a registered nurse
Amara, 34Registered nurse

"I just want to know which service actually gets the most money to my family — without doing math on five different websites."

Goals

  • Send money home monthly without overpaying in fees
  • Know exactly what her family receives
  • Finish the whole task in minutes

Frustrations

  • Hidden fees and marked-up rates
  • Comparing providers one by one
  • Promo codes that never seem to work
  • "Zero fee" claims she can't verify
Age
34
Education
BSc Nursing
Hometown
Lagos, Nigeria
Family
Parents & two siblings back home
Occupation
Nurse in Houston, TX
User journey map

Mapping Amara's journey of sending her monthly remittance revealed friction before the transfer even begins: gathering quotes, re-checking expiring rates, and hunting for promo codes. This pointed to the comparison stage as the biggest opportunity for improvement.

StageActionsFeelingOpportunity
1 · Decide to sendChecks family needs, payday timingMotivatedShow live rate for her saved corridor
2 · Gather quotesOpens 5+ provider sites, notes rates and feesFrustratedAggregate live quotes in one view
3 · Compare costsBuilds mental math of rate + fee − promoOverwhelmedOne "recipient gets" number incl. everything
4 · Choose providerSecond-guesses "zero fee" claims, re-checksAnxiousTransparent breakdown + trust signals
5 · Send & confirmCompletes transfer, tells familyRelievedDeep-link handoff with locked-in quote
Starting the design
Sitemap

User-focused flows

I built flows so personas can complete key objectives while reducing existing pain points — a Compare path with a customizable quiz and filters (total, lowest rate, lowest fee, fastest, safest), plus Deals, Rate alerts, and Account branches feeding into a single result that deep-links to the provider.

Paper wireframes

Six results screens

I sketched six versions of the comparison results screen, prioritizing what research showed matters most. The refined version leads with the amount the recipient actually gets, keeping fee, rate, promo, and delivery time visible without extra clicks.

Digital wireframes

Ranked by value received

Providers are ranked by amount received, so the best overall value always appears first. Each result card shows the fee, exchange rate, and applied promo up front — no hidden costs.

Low-fidelity prototype

The primary flow, connected

The prototype connects the core path: enter transfer amount and destination, compare live provider quotes, review the cost breakdown, and continue to the chosen provider — no account required to start comparing.

Screens & process

From six paper explorations of the results screen to a connected low-fidelity flow and the high-fidelity build — every screen leads with the amount the recipient actually gets, keeping fee, rate, promo, and delivery time visible without extra clicks. Click any screen to enlarge.

Usability study · findings

I conducted two rounds of moderated usability studies with five participants each: round 1 tested the low-fidelity prototype and round 2 tested the high-fidelity mockups. Findings guided the designs from wireframes to final mockups.

Round 1 — low-fidelity

  1. Users wanted to see how the total was calculated
  2. Users expected promo codes to apply automatically
  3. Delivery time mattered nearly as much as price

Round 2 — high-fidelity

  1. The comparison view felt crowded; users wanted simpler cards
  2. Users wanted to sort by speed as well as best value
  3. Trust signals like ratings were too hard to find
Going forward
Impact

Pocket Transfer makes cost transparency the default.

"I can finally see what a transfer really costs — this would save me money every month."

— Usability study participant

What I learned

I learned that trust is designed, not claimed — showing the math behind each quote changed how users felt more than any visual polish. I also saw how quickly early assumptions fall away once you talk with real users.

Next steps
1

Run a third usability study on the live product with real-time provider data to validate quote accuracy and expiry handling.

2

Design rate alerts and a "send again" flow so returning users can act when their corridor's exchange rate peaks.

3

Partner with providers on deep-link handoff so the fees and promos shown in Pocket Transfer are honored at checkout.